Sarasota, FL – Blue Rock Search is pleased to have partnered with Generac to place Christopher Ratliff as the company’s new Vice President, HR.
Founded in 1959, Generac is the #1 manufacturer of home backup generators and manufactures the widest range of power products in the marketplace, including portable, residential, commercial, and industrial generators and power generation systems. Generac is also the leading designer and manufacturer of manual and fully automatic transfer switches, accessories, and energy monitoring technologies for backup power applications. The business has expanded into other product offerings, including solar energy systems, home/yard care power products, and farm/property management equipment.
Ratliff is an adept strategic leader with a proven track record in talent development, international HR, labor relations, and organizational strategy. Prior to joining Generac, Ratliff served as the Vice President, Human Resources at Aptiv for more than two years. He has also held leadership roles at CenturyLink and Honeywell, with well over a decade of global HR experience.
Ruben Moreno, HR & Diversity Practice Leader and Founding Partner of Blue Rock Search, said, “Blue Rock Search was pleased to work with Generac on the search for their VP, HR. Christopher Ratliff has over a decade of demonstrated success with developing and implementing forward-thinking HR strategy, and we look forward to seeing him excel in his new role.”
About Blue Rock Human Capital
Blue Rock Human Capital (BRHC) is a minority-owned firm delivering full-spectrum human capital solutions to help organizations thrive through growth and change. Ranked among Hunt Scanlon’s Top 10 global recruiters and ranked #20 on Forbes’ list of America’s Best Executive Recruiting Firms, BRHC combines national reach with deep industry expertise across Human Resources, Private Equity, and Higher Education.
In addition to executive and confidential search, we offer interim placements, executive coaching, talent assessment, succession planning, organizational consulting, and newly placed leader alignment—services designed to unlock potential across the employee lifecycle. Founded by Ruben Moreno, a recognized leader in culture-aligned executive placements, BRHC is your trusted partner in building a people-centered, high-performing future.